4 Steps to a Successful Theme Event
Define What You Want to Accomplish
Increase in sales? Increase in participation? Encourage repeat business? Staff involvement? Improve your image? Attract new customers?
Identify Your Level of Involvement
What can you afford to do? What kind of space do you have to work with? Involve your managers, head cooks, chefs, servers, cashiers and anyone in the facility with a creative mind who is willing to help!
Choose an Appropriate Theme
Sporting events, holidays, and local events.
Determine the Timeline
What does what when?
Select the Menu
Be creative and plan your own, or use the ideas found in the Winning Themes Ideas by clicking here.
Choose items that help promote the theme idea and then choose menu names that relate to the theme.
Create an action plan to publicize the promotion
Use the ideas found on the Winning Theme Worksheet.
Proper Planning and Promoting Will Ensure a Successful Event
Plan your work and work your plan.
Did the theme event meet your stated objectives? Solicit additional feedback from your staff?
Survey employees and customers for effectiveness of the event. Their comments will help you plan the next event to be even better! Did the participants have fun?